Marketing
Cybersecurity Marketing in the Time of COVID: 3 Leaders Speak
Over the summer I hosted Atri Chatterjee, CMO of ForgeRock; Dean Niccols, vice president of Global Marketing at Jumio; and Ryan Bunker, senior business development executive at BYOS.io on how the global ...
€16.7M Direct Marketing Fine Issued by Italian Authority
On July 9, 2020, the Italian Data Protection Authority (“Garante”) issued a 16.7 million euro fine against Wind Tre S.p.A., an Italian telecom operator, for a number of unlawful data processing activities ...
Maine Suit Challenges Privacy Regulation on First Amendment Grounds
When it comes to First Amendment free speech rights, the Supreme Court has sided mostly with consumers. Will that change with a Maine case? In 2018, the U.S. Supreme Court struck down ...
Best Practices for Vulnerability Disclosure Marketing
When a data breach occurs, here’s how to handle the vulnerability disclosure to the public via marketing methods It’s no secret that data breaches are on the rise, with one occurring every ...
Marketers: Have you talked to your IT team about your email deliverability and open rates? (Hint: You should.)
We all know that the greater your brand presence, the greater your pipeline growth, your digital presence, and ultimately your brand trust with consumers. So what if you could display your company’s ...
Critical Windows Vulnerability, Dating App Security Risk, Apple iOS Privacy Features
In episode 104 for January 20th 2020: Details on the new critical Microsoft Windows vulnerability, why dating apps could pose a national security risk, and how new Apple privacy features are changing ...
Stop Bots From Taking a Bite Out of Your Marketing Spend
Marketing fraud is a growing problem for online businesses in every industry. The post Stop Bots From Taking a Bite Out of Your Marketing Spend appeared first on Radware Blog ...
The 10×10 promise for magnifying email effectiveness
For marketers, email deliverability and open rates are more than core metrics. They are critical components of brand identity and whether your brand matters. Of who your brand is to customers. Of ...
Regulating International Trade in Commercial Spyware
Siena Anstis, Ronald J. Deibert, and John Scott-Railton of Citizen Lab published an editorial calling for regulating the international trade in commercial surveillance systems until we can figure out how to curb ...
How Risk-Based Authentication Creates a Frictionless Customer Experience
Failing to securely identify customers when they log in to digital assets is something that all modern organizations fear. Likewise, customers are paying more attention to the risks inherent in the global ...
