Marketing

Are Puppies the New Booth Babes: What Do You Think?
Walking the floor of the RSA Conference (RSAC) this year, amid the sea of booths packed with flashing monitors, cybersecurity swag and endless sales pitches, one booth stood out — and not ...
Security Boulevard

Mastering SEO for Cybersecurity Entrepreneurs: A Strategic Guide to Dominating Search Rankings
Deepak Gupta - Tech Entrepreneur, Cybersecurity Author | | AI and B2B SaaS growth, Best Practices, Cybersecurity, Digital Transformation, Growth, Marketing, SEO
Master fundamentals of SEO to elevate your online presence in 2025. From keyword research and on-page optimization to local SEO tactics, this guide covers essential strategies for entrepreneurs. Learn how to track ...

The State of Cybersecurity Marketing: A Deep Dive Analysis
Deepak Gupta - Tech Entrepreneur, Cybersecurity Author | | AI (Artificial Intelligence), Best Practices, Cybersecurity, future, Growth, Marketing, PLG
Learn how modern cybersecurity marketing is evolving with AI-powered solutions, bridging the gap between technical accuracy and marketing effectiveness. Explore proven strategies that have helped companies achieve 5x content production scale while ...

The Future of Search Marketing: Beyond Google’s Horizon
Deepak Gupta - Tech Entrepreneur, Cybersecurity Author | | AI (Artificial Intelligence), Best Practices, Cybersecurity, future, Innovation, Marketing, search
As traditional search marketing evolves, cybersecurity companies must embrace a new paradigm that combines AI-driven discovery, interactive tools, and secure platforms. Learn how to leverage multi-platform presence, intent-based search and practical tools ...

The Evolution of Cybersecurity Marketing: Traditional vs. AI-Powered Approaches
Deepak Gupta - Tech Entrepreneur, Cybersecurity Author | | agents, AI (Artificial Intelligence), AI and B2B SaaS growth, Best Practices, Cybersecurity, future, Marketing
The cybersecurity landscape is constantly evolving, and so are its marketing strategies. This post delves into exciting shift from traditional marketing to AI-powered solutions. Discover how AI is transforming lead gen, content ...

Why Bot Management Should Be a Crucial Element of Your Marketing Strategy
Marketing teams need a comprehensive bot management solution to address the challenges posed by bot traffic and protect marketing analytics. Bot management is designed to protect marketing efforts from bot-generated invalid traffic ...

Marketing Your MSP: A Sprint, Not a Marathon
Managed Service Providers (MSPs), listen up! If you’re approaching marketing like a marathon, you’re doing it wrong. In today’s fast-pacedRead More The post Marketing Your MSP: A Sprint, Not a Marathon appeared ...

From Panic to Prosperity: How to Handle a Lack of Prospects
For managed service providers (MSPs), a consistent flow of qualified prospects is vital for business growth and sustainability. These prospectsRead More The post From Panic to Prosperity: How to Handle a Lack ...

The Power of Video Marketing for MSPs: How to Create Engaging Videos That Drive Traffic and Conversions
Is your MSP leveraging the power of video marketing? If not, you should consider it. The reason is simple: VideoRead More The post The Power of Video Marketing for MSPs: How to ...

The Power of Video Marketing for MSPs: How to Create Engaging Videos That Drive Traffic and Conversions
Is your MSP leveraging the power of video marketing? If not, you should consider it. The reason is simple: VideoRead More The post The Power of Video Marketing for MSPs: How to ...