Data volumes are soaring globally as the digital world continues to grow exponentially. By some estimates, the amount created, captured, copied, and consumed worldwide will grow by 24% year-on-year to hit 120 zettabytes by the end of 2023. It could reach as much as 181 zettabytes by 2025. Organizations have been trying to make money from this data for many years. But with affordable cloud-based analytics tools now widely available, the focus has shifted from “if” they should push ahead with projects to “how.”

*** This is a Security Bloggers Network syndicated blog from comforte Blog authored by Erfan Shadabi. Read the original post at: https://insights.comforte.com/monetizing-data-why-companies-are-looking-within-to-drive-business-success