4 Holiday Shopping Tips That Retailers Can Provide to Customers

By Callie Guenther |  CYBERSOC Data Scientist, CRITICALSTART
November 20, 2020

Retailers have the opportunity to boost consumer trust by making security a top priority. The increase in regulation is a natural segue for retailers to tailor advanced privacy policies to protect consumer data and create the trusting and intimate relationships that the retail market wants and customers demand. See your cybersecurity as a value proposition that drives business growth, rather than just taking care of the necessary. In addition, retailers can provide the following security advice to their customers:

Be mindful of where you shop: Misspellings or sites using a different top-level domain are red flags. Stick to what you know and avoid clicking on links in emails or social media platforms that advertise special discounts and offers from unfamiliar retailers. Phishing emails are the most popular tool used by fraudsters, and they are a common way to steal personal and financial information.

Don’t always trust the padlock: If a site has a valid certificate and is using HTTPS, it doesn’t automatically mean that your data is secure; some certificates are free, and attackers can also easily purchase e-commerce sites with valid certificates on criminal marketplaces.

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Monitor your accounts: This can help protect you from fraud by quickly notifying you of suspicious or unusual charges. Contact your bank or card issuer immediately if you identify any suspicious purchases.

Enable multi-factor authentication (MFA): This extra layer of security could protect against fraud, even if the attacker has your login credentials.

To see how you can boost your organization’s security environment during the holiday shopping season, check out these key tips in our blog How Retailers Can Be Ready for Black Friday and Cyber Monday.