CISOs Don’t Care About Your Funny Sales Pitch – CISO/Security Vendor Relationship Podcast

CISO/Security Vendor Relationship PodcastDon’t bother trying to craft a potentially clever, funny and adorable email that you hope will tickle a security practitioner; it’s simply not going to work. When it comes to security pitches, practitioners just want the facts. While humor is appreciated, a cold email pitch is not the time to showcase your creative writing skills.

On this week’s CISO/Security Vendor Relationship podcast, You’ll discover that InfoSec truism and:

  • 10-second security tip (do you have these security controls in place?).
  • The correct pronunciation of CISO (and whether anyone cares).
  • Consumers and activists issuing lawsuits in the name of GDPR and why that’s a good thing for the future of GDPR.
  • The increasing cost of breaches.
  • A new method to get a security practitioner’s time (Is the idea so crazy it will work? Or do we just need more crazy ideas?).
  • How a security vendor helped me this week.

As always, the show is hosted by me, David Spark (@dspark), founder, Spark Media Solutions  and Mike Johnson, CISO, Lyft. Our guest this week is Jeremiah Grossman (@jeremiahg), CEO, Bit Discovery.

We Want Your Input and Critiques

For every episode we want input from listeners!

Please contact me here or on LinkedIn and send me the following:

  • “Ask a CISO” question.
  • A vendor pitch you want us to critique.
  • A hot security discussion (please provide a link).
  • A quick security tip.
  • A big industry story and what it means to security professionals.

In all cases, we can or can’t mention you and your company name or keep you anonymous. Just let me know what you want.

Listen and Subscribe to the CISO/Security Vendor Relationship Podcast

So many ways to connect and listen to the podcast.

Sponsor the Podcast

This week’s sponsor is “Hope,” the zero-cost yet not so valuable way to protect you and your customer’s data. We’ll be saying goodbye to “Hope” this week so if your company would like to sponsor this podcast, please contact Jeremy Jones at Security Boulevard.

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David Spark

David Spark is a veteran tech journalist with nine years experience covering cybersecurity. He has partnered with Security Boulevard to continue his popular CISO/Security Vendor Relationship Series. Spark is also the founder of the Spark Media Solutions, a B2B content marketing agency for the tech industry. He's a former standup comic, comedy writer for The Second City in Chicago, and San Francisco tour guide.

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