Are you more likely to believe a prince in Africa is coming to give his wealth to you (get rich quick), or that AntiFa is coming to take your wealth away from you (get poor quick)? American cognitive trust has a dangerous vulnerability called… bias.
Often I speak about the cultural relativity of privacy. Americans and Swedes will sacrifice privacy for selfish reasons, while on the other end of the spectrum China and India will sacrifice privacy for social good… according to a study by Microsoft buried in a “connected world” transcript of the FTC.
Another interesting area of cultural relativity is notions of trust. The following HBR study of “Getting to Yes Across Cultures” may help explain why the 419/AFF scam is so effective on US targets.
Our research has shown how the 419/AFF attack uses an emotional appeal mixed into a cognitive blindness test to disarm even the most rational, trained and intelligent people.
On the chart you can perhaps see the issue more easily (note the spread between US and Nigeria). A purely emotional appeal alone would not work on the cognitive end, since affection sits far away on a trust spectrum for business deals that require a cognitive-style presentation. That is why people assume intelligence is a defense and they are invulnerable by being typical rational thinkers.
However, the emotional appeal becomes very dangerous, weaponized if you will, by building a short-cut bridge to the other end based on a vulnerability in cognition (cognitive bias). Thus it is evidence of bias that is a key predictor that unlocks answers for why highly intelligent people still may be vulnerable to fraud campaigns (e.g. AntiFa, AFF). Victims then act upon some impulse that motivates them towards the emotional appeal that has stolen their attention, such as greed or fear.
Again, it is wrong to think that intelligence or success in life is an antidote to these attacks. Someone wise to their own world of defense, law, finance, medicine, etc. is actually at high risk to develop a false cognitive trust when they harbor a bias.
In the case of AFF that bias tends to be ignorance about blacks and specifically Africans (racism), which means victims believe a rich prince or relative of a dictator really might have some money that needs laundering. We’ve seen a lot of this cognitive bias attack since we started formal research on it in 2005.
The movie “Coming to America” gives a good sense of what some people in America would not register as a comedy but think actually how the world works.
More recently, in the case of AntiFa, we’re seeing a new bias vulnerability. It looks to be class-based ignorance about young poor people and specifically fears about progressive movements (modern versions of racist McCarthyism, or misogynist Birchirsm), which means victims are triggered by the idea of impoverished youth amassing power and threatening assets of perceived value.
Perhaps a new comedy movie would help here.
Think of it this way. Saying to a hawkish policy thinker there is no chance of sudden loss from AntiFa is like saying to a racist banker there is no chance of sudden gain from an African prince.
It is an emotional appeal to a deep-seated bias why we see far-right sympathetic Americans ignore report after report that AntiFa is not a threat, while ignoring the obvious and mounting deaths from far-right terrorists:
- FBI finds no evidence of AntiFa
- AntiFa rumors spread with no evidence
- No sign of AntiFa in DoJ cases
- AntiFa threat is Bullshit
- Antifa never murdered anyone. There have been many murders by white supremacists…
Perhaps most convincingly to the unbiased thinker is a simple fact of history that AntiFa is “anti-fascism”. While it promises to negate threats to life it offers little or no substantial directive power towards any political movement even during troubled times.
…the labor movement’s failure to defeat Hitler and the fact that Germany had required liberation from without drove antifascists to a largely reactive policy, vigorously pursuing former Nazi officials and purging society of collaborators, but neglecting to build a plausible vision for a “new Germany” beyond both fascism and Cold War machinations.
Being anti-fascist thus is a negation of fascism, and historically has lacked the vigor for anything more directed. At best it is a centrist’s guard rail against extremism, because it serves as movement towards defense of basic rights. At worst it’s a nuisance cost when property needs restoration. It’s the opposite of any generalized threat, as it mainly negates an actual and specific threat called fascism.
Birchirism manifested in being anti-ERA, as another historic example. That didn’t mean it was not a threat but rather begs the question of whether its negation of equal rights can be taken as such a generalized threat that it demands militarized violent response and classification of being anti-ERA as a form of terrorism?
AntiFa is like calling a seat belt an anti-head-injury movement. Does it threaten American freedom to stop deaths of Americans? There were indeed Americans who used to argue against seat belts in this way (and against air bags, for that matter) yet it turns out seat belts enabled freedom by preventing huge numbers of dead (and yes, death is the most definitive end of freedom).
Of course, it is true that there are both dictators in Africa attempting to launder money as well as youths attempting to gather enough power to stop fascism when they see it. The point is not to say these are untrue facts, rather to say that grain of truth can be made explosive in asymmetric information warfare. A false emotional appeal triggers cognitive thinkers by attacking a dangerous vulnerability: their bias.
Americans on average are no more likely to get rich from African dictators laundering money than they are at risk from liberal youths storming their McMansion walls to take wealth away in the name of racial justice. However, in both cases cognitive thinkers can be seen flipping into very emotional yet unregulated territory and being set up for errors in judgment (manipulated by threat actors hitting them with “get rich/poor quick” attacks).
Disnformation trackers/destroyers constantly need to be updated.